The largest German-language meeting of the multichannel industry - and thus your leitmotif for more efficient and better product communication - enters its 10th round: The priint:day!
The digitalization of marketing is progressing and it is becoming more and more apparent that data & content are becoming the central challenge of marketing. This is why the anniversary priint:day offers a 360° view on content and print touchpoints. A 360° content strategy includes the consideration of technologies and systems, the digitalization of processes in the area of master data and marketing, the automated creation of content and the communication mix in the multichannel strategy to create the best possible customer experience. Print and publishing touchpoints are an integral part of a multichannel strategy that complement and enhance digital touchpoints. A 360° view of print touchpoints in the context of a digital communication strategy helps to improve the customer experience and advance digitalization in communication.
This means that e-commerce and digital marketing will be more concerned with digital print. The priint:day provides orientation in the digital transformation of the print channel for offline and online users.
For this anniversary we have chosen a unique location: The Landschaftspark Duisburg-Nord. A disused steel foundary plant which has reinvented itself and is today an international event location with a unique landscape garden development.
*Price for the previous and main day; For partners of WERK II / priint Group 299€ - Sponsors according to agreement