In his inspiring and interactive keynote, Horst Huber addresses the question:
"Why is it so difficult for companies to create good comprehensive content?" Horst takes an in-depth exploration into which sustainable solutions can be considered and which organizational and technical prerequisites must be created. Let yourself be surprised and inspired by the forward-looking thoughts of our creative mastermind.
The priint Group / WERK II mastermind leader: Horst Huber has been working on methods of optimizing print publishing, cross media and cross-channel communication, from the early 1990s onwards. He has managed some 300 projects in the fields of manufacturing, retail, mail order and publishing – making Horst Huber probably one of the most experienced thought leaders in the industry.